Sep
28
Using an Ad Tracker is Key to the Affiliate Marketer
Filed Under Internet Marketing | Comments Off
Online Marketing Guru asked:
There’s a lot of money in affiliate marketing. This is true, however, only to those are seriously and zealously working on his affiliate program. Success in affiliate marketing varies in every individual affiliate and for the most part, it depends on his will and perseverance. No matter how good an affiliate program is, it will not prosper if the affiliate marketer does not pay the price of hard work. One must exert extra effort especially on the aspect of promotion. Nothing will happen if the links or banners would just lie idle in a web page, an affiliate must be able to convince the visitor to click it and proceed to the business site to buy the products. No click-throughs means no income for an affiliate marketer.
You can actually generate a full-time income by means of affiliate marketing and you can do it at home, and yes, even while you sleep. You must have a good web site to begin with. It must have good promotional and informative contents, pleasing design, inviting banner ads and all other important elements in an affiliate marketer’s web site. It would be great if you have exhausted other means of advertising such as newsletters, email marketing, message boards and ad listings such as Google AdWords. You just have to go online once in a while to check your site and update it and to watch over the development of your marketing program. Does this sound so easy?
It can be this easy if you have planned your affiliate program well and have taken all the steps towards success carefully and diligently. Now, there’s a tool you can use to help you go through the program with ease and confidence, the Ad Tracker. For many experienced and successful affiliate marketers, the Ad Tracker is a key to a successful affiliate marketing program.
What precisely is an ad tracker? It is a marketing tracking software or program that allows you to trace and take note of every click-through made by visitors of your site and by other customers who got your referral link. There are ad tracking service providers as well, so you will just have to pay them to do the tracking for you. With the ad tracker, you can keep an eye on the progress of your marketing campaigns even offline. This tool or program is especially helpful if you are engaged in several affiliate and pay-per-click programs and have placed ads in emails, pop-ups and pop-unders, message boards, auto responders, Ezines, forums, several web sites, surveys and various ad service providers.
Of course, you don’t want all your efforts to be put to waste so you want to make sure you are getting paid for your hard work. Likewise, you want to make sure every dollar or cent you disburse in your advertising campaigns is wisely spent. With the help of the ad tracker, you will know accurately how many and which of your links where clicked on, how many clicked on your links, how many of your emails were opened and how many of those who opened your email clicked through the business site and purchased a product, how many products were purchased, which of your banner ads or links brought the most leads and sales and many other pertinent facts and figures you need.
Sales records and all data stated are necessary in any business as this could determine if your affiliate program is still worth continuing. This would also help you determine which of your marketing strategies is most effective and which is most beneficial for each product or service you are promoting.
Every decision and plan you make must be well grounded on facts. That decision or plan of action may not be the best, but it is something not to regret about when you had valid reasons for coming up with such decision or plan. You cannot just decide to terminate your affiliate program, just because you don’t earn big in an instant.
If you are serious with affiliate marketing, again and again, keep in mind that your success lies mainly on promotion and your hard work. If you don’t seem lucky enough to convince many of your site users to buy the products, don’t be disheartened and jump into a conclusion that your affiliate program is a failure. If it works for others, it could work for you, too. Know whether your advertising techniques are effective or not, which works best for your program and which doesn’t. Get an ad tracker to help you know all these and you’d surely be on the right track towards success!
Teddy
There’s a lot of money in affiliate marketing. This is true, however, only to those are seriously and zealously working on his affiliate program. Success in affiliate marketing varies in every individual affiliate and for the most part, it depends on his will and perseverance. No matter how good an affiliate program is, it will not prosper if the affiliate marketer does not pay the price of hard work. One must exert extra effort especially on the aspect of promotion. Nothing will happen if the links or banners would just lie idle in a web page, an affiliate must be able to convince the visitor to click it and proceed to the business site to buy the products. No click-throughs means no income for an affiliate marketer.
You can actually generate a full-time income by means of affiliate marketing and you can do it at home, and yes, even while you sleep. You must have a good web site to begin with. It must have good promotional and informative contents, pleasing design, inviting banner ads and all other important elements in an affiliate marketer’s web site. It would be great if you have exhausted other means of advertising such as newsletters, email marketing, message boards and ad listings such as Google AdWords. You just have to go online once in a while to check your site and update it and to watch over the development of your marketing program. Does this sound so easy?
It can be this easy if you have planned your affiliate program well and have taken all the steps towards success carefully and diligently. Now, there’s a tool you can use to help you go through the program with ease and confidence, the Ad Tracker. For many experienced and successful affiliate marketers, the Ad Tracker is a key to a successful affiliate marketing program.
What precisely is an ad tracker? It is a marketing tracking software or program that allows you to trace and take note of every click-through made by visitors of your site and by other customers who got your referral link. There are ad tracking service providers as well, so you will just have to pay them to do the tracking for you. With the ad tracker, you can keep an eye on the progress of your marketing campaigns even offline. This tool or program is especially helpful if you are engaged in several affiliate and pay-per-click programs and have placed ads in emails, pop-ups and pop-unders, message boards, auto responders, Ezines, forums, several web sites, surveys and various ad service providers.
Of course, you don’t want all your efforts to be put to waste so you want to make sure you are getting paid for your hard work. Likewise, you want to make sure every dollar or cent you disburse in your advertising campaigns is wisely spent. With the help of the ad tracker, you will know accurately how many and which of your links where clicked on, how many clicked on your links, how many of your emails were opened and how many of those who opened your email clicked through the business site and purchased a product, how many products were purchased, which of your banner ads or links brought the most leads and sales and many other pertinent facts and figures you need.
Sales records and all data stated are necessary in any business as this could determine if your affiliate program is still worth continuing. This would also help you determine which of your marketing strategies is most effective and which is most beneficial for each product or service you are promoting.
Every decision and plan you make must be well grounded on facts. That decision or plan of action may not be the best, but it is something not to regret about when you had valid reasons for coming up with such decision or plan. You cannot just decide to terminate your affiliate program, just because you don’t earn big in an instant.
If you are serious with affiliate marketing, again and again, keep in mind that your success lies mainly on promotion and your hard work. If you don’t seem lucky enough to convince many of your site users to buy the products, don’t be disheartened and jump into a conclusion that your affiliate program is a failure. If it works for others, it could work for you, too. Know whether your advertising techniques are effective or not, which works best for your program and which doesn’t. Get an ad tracker to help you know all these and you’d surely be on the right track towards success!
Teddy
Sep
20
Market-timing Proves Itself Again! November 21, 2008
Filed Under Internet Marketing | Comments Off
Sy Harding asked:
EET SMART
___________________
Sy Harding
Market-Timing Proves Itself Again! November 21, 2008.
Wall Street likes to suggest that investors can readily handle a bear market by simply selecting the right stocks or sectors, the ‘defensive’ stocks. That has never worked in the past, and did not in this bear market.
Even the best ‘stock-pickers’ in the world, like Warren Buffett, and mutual fund managers, were again unable to avoid the carnage. Buffett for example, is down 40% for the year. His undeniably superior stock-picking ability has almost the same loss as the market itself. (Buffett was also down 49% in 1999-2000). Can an ordinary investor hope to do a better job of selecting stocks or sectors than Buffett? I don’t think so.
The truth is that just like a rising market lifts most all stocks, as in the old market adage, ‘A rising tide lifts all boats’, so a declining market carries even good stocks down with it.
For instance, the thirty stocks in the Dow, being diversified across the economy, as well as being substantial, conservative, dividend-paying companies, should be a source for the likeliest stocks to stand up against a bear market. Yet only one of the 30 stocks is up for the year, WalMart, and that by only 7%, hardly beating interest on cash. Those are not very good odds for coming out on top when the average decline of the others is 45%.
In a column last July titled Investors Need Facts From Wall Street Not Fiction, I wrote that “Constant advice to buy stocks only works in bull markets”.
Yes, people still have to eat, drink, take their medicine, and use electricity, even during economic slowdowns. So food, beverage, drug, and power companies may continue to have stable sales, and perhaps even growing earnings. But that does not mean, as Wall Street assures investors in every market decline, that those companies or sectors will be safe havens during a bear market. As I pointed out in my 1999 book Riding the Bear – How to Prosper in the Coming Bear Market, they never have been safe havens in the past.
The problem is that it doesn’t matter to the price of a company’s stock that people are still buying the company’s products, or even that the company is still enjoying impressive earnings growth. All that matters is how many years of earnings investors are willing to pay for, in advance, in the stock price (the price/earnings ratio).
In strong bull markets, investor optimism sometimes reaches a level of euphoria where paying even 40, 50, 60 times a popular company’s annual earnings seems to make sense.
However, as the market begins to decline on the other side of the constantly repeating bull market/bear market cycle, that previous “buy them at any price” optimism fades and begins to give way to increasing pessimism, until it eventually reaches an extreme of “I don’t want them at any price”.
So, if a company’s stock is trading at 30 times earnings and investors begin taking profits, it can soon be a case of that same stock selling at 15 times earnings. The P side of the P/E ratio has declined. And if the E side of the ratio has stayed the same the stock price has been cut in half.
The stock price will probably decline in a bear market even if that company has continued to be successful, even if its earnings have grown another 20%. For instance, thirty times $1 of earnings equals a $30 share price. Fifteen times $1.20 of earnings equals an $18 share price, a 40% price drop even though earnings have grown 20%.
Abbott Labs (ABT) is a good example. Abbott has seen its sales and earnings grow every year since 1981, regardless of recessions or bear markets. So it is true, as Wall Street says, that people must take their medicines even in economic slowdowns.
Yet even as ABT has had continuous sales and earnings growth, its stock has not been immune to sizable declines in bear markets. That has been because in bull markets confident investors have been willing to pay as much as 27 times earnings for the stock, while in bear markets worried investors were willing to pay as little as 12 times. So the stock fell 42% in the 1987 bear market (when the Dow declined only 36%). It declined 44% in 1999-2000, 48% in 2002, and 25% in 2008.
So, do think for yourself when someone recommends stocks or sectors they claim will do well even in a bear market. The odds are hugely against success with that approach.
The best, and perhaps only way to conquer a bear market is through market-timing. Yes, I know. Wall Street says the market can’t be timed, which is also aimed at keeping investors buying Wall Street’s recommended stocks.
But even a very simple timing strategy based on the market’s seasonality, and using just two trades a year, in and out of an index fund, has proven that claim to be wrong. It more than quadrupled the S&P 500 over the previous nine years to the end of 2007 (with no down years), and kept those gains. And now this year the market has given back all of its gains of the previous nine years.
And that strategy is saying that investors waiting until now to panic out may again be putting themselves on the wrong side of the cycle. After all, with this week’s additional panic selling this bear market has brought the price of stocks down more than any bear market of the last 70 years. And the bull market/bear market cycle has not gone away.
Sy Harding publishes the financial website http://www.streetsmartreport.com/ and a free daily Internet blog at http://www.syhardingblog.com/. In 1999 he authored Riding The Bear – How To Prosper In the Coming Bear Market. His latest book is Beat the Market the Easy Way! – Proven Seasonal Strategies Double Market’s Performance!
Blas
EET SMART
___________________
Sy Harding
Market-Timing Proves Itself Again! November 21, 2008.
Wall Street likes to suggest that investors can readily handle a bear market by simply selecting the right stocks or sectors, the ‘defensive’ stocks. That has never worked in the past, and did not in this bear market.
Even the best ‘stock-pickers’ in the world, like Warren Buffett, and mutual fund managers, were again unable to avoid the carnage. Buffett for example, is down 40% for the year. His undeniably superior stock-picking ability has almost the same loss as the market itself. (Buffett was also down 49% in 1999-2000). Can an ordinary investor hope to do a better job of selecting stocks or sectors than Buffett? I don’t think so.
The truth is that just like a rising market lifts most all stocks, as in the old market adage, ‘A rising tide lifts all boats’, so a declining market carries even good stocks down with it.
For instance, the thirty stocks in the Dow, being diversified across the economy, as well as being substantial, conservative, dividend-paying companies, should be a source for the likeliest stocks to stand up against a bear market. Yet only one of the 30 stocks is up for the year, WalMart, and that by only 7%, hardly beating interest on cash. Those are not very good odds for coming out on top when the average decline of the others is 45%.
In a column last July titled Investors Need Facts From Wall Street Not Fiction, I wrote that “Constant advice to buy stocks only works in bull markets”.
Yes, people still have to eat, drink, take their medicine, and use electricity, even during economic slowdowns. So food, beverage, drug, and power companies may continue to have stable sales, and perhaps even growing earnings. But that does not mean, as Wall Street assures investors in every market decline, that those companies or sectors will be safe havens during a bear market. As I pointed out in my 1999 book Riding the Bear – How to Prosper in the Coming Bear Market, they never have been safe havens in the past.
The problem is that it doesn’t matter to the price of a company’s stock that people are still buying the company’s products, or even that the company is still enjoying impressive earnings growth. All that matters is how many years of earnings investors are willing to pay for, in advance, in the stock price (the price/earnings ratio).
In strong bull markets, investor optimism sometimes reaches a level of euphoria where paying even 40, 50, 60 times a popular company’s annual earnings seems to make sense.
However, as the market begins to decline on the other side of the constantly repeating bull market/bear market cycle, that previous “buy them at any price” optimism fades and begins to give way to increasing pessimism, until it eventually reaches an extreme of “I don’t want them at any price”.
So, if a company’s stock is trading at 30 times earnings and investors begin taking profits, it can soon be a case of that same stock selling at 15 times earnings. The P side of the P/E ratio has declined. And if the E side of the ratio has stayed the same the stock price has been cut in half.
The stock price will probably decline in a bear market even if that company has continued to be successful, even if its earnings have grown another 20%. For instance, thirty times $1 of earnings equals a $30 share price. Fifteen times $1.20 of earnings equals an $18 share price, a 40% price drop even though earnings have grown 20%.
Abbott Labs (ABT) is a good example. Abbott has seen its sales and earnings grow every year since 1981, regardless of recessions or bear markets. So it is true, as Wall Street says, that people must take their medicines even in economic slowdowns.
Yet even as ABT has had continuous sales and earnings growth, its stock has not been immune to sizable declines in bear markets. That has been because in bull markets confident investors have been willing to pay as much as 27 times earnings for the stock, while in bear markets worried investors were willing to pay as little as 12 times. So the stock fell 42% in the 1987 bear market (when the Dow declined only 36%). It declined 44% in 1999-2000, 48% in 2002, and 25% in 2008.
So, do think for yourself when someone recommends stocks or sectors they claim will do well even in a bear market. The odds are hugely against success with that approach.
The best, and perhaps only way to conquer a bear market is through market-timing. Yes, I know. Wall Street says the market can’t be timed, which is also aimed at keeping investors buying Wall Street’s recommended stocks.
But even a very simple timing strategy based on the market’s seasonality, and using just two trades a year, in and out of an index fund, has proven that claim to be wrong. It more than quadrupled the S&P 500 over the previous nine years to the end of 2007 (with no down years), and kept those gains. And now this year the market has given back all of its gains of the previous nine years.
And that strategy is saying that investors waiting until now to panic out may again be putting themselves on the wrong side of the cycle. After all, with this week’s additional panic selling this bear market has brought the price of stocks down more than any bear market of the last 70 years. And the bull market/bear market cycle has not gone away.
Sy Harding publishes the financial website http://www.streetsmartreport.com/ and a free daily Internet blog at http://www.syhardingblog.com/. In 1999 he authored Riding The Bear – How To Prosper In the Coming Bear Market. His latest book is Beat the Market the Easy Way! – Proven Seasonal Strategies Double Market’s Performance!
Blas
Sep
19
What are some clever marketing ideas for a consulting firm that specializes in computers?
Filed Under Internet Marketing | 1 Comment
Afinity asked:
I have a new job and I’m looking to give them some clever marketing ideas.
Max
I have a new job and I’m looking to give them some clever marketing ideas.
Max
Sep
19
How do i get free traffic for the internet marketing system at http://www.genji.ws/ ?
Filed Under Internet Marketing | 12 Comments
Evie W asked:
I need to find more ways to get free traffic for the internet network marketing system business at http://www.genji.ws/ (the spiderweb system) and my home based business. If anyone knows how to get some free traffic, webhosting or leads please reply =)
Todd
I need to find more ways to get free traffic for the internet network marketing system business at http://www.genji.ws/ (the spiderweb system) and my home based business. If anyone knows how to get some free traffic, webhosting or leads please reply =)
Todd
Sep
17
Internet Marketing is Business, not Just Search Engine Algorithms
Filed Under Internet Marketing | Comments Off
Marketing Guy asked:
Not two weeks ago I had a chat with someone (an SEO) about some online media buying and although the figures made an infinite amount of sense (6 figure monthly page views – prime location banner purchase for less than £90 per month!), he said, “but there is no SEO value from the banner link” (it was JavaScript)! Astonished, I spent the next hour arguing the case for buying the coverage, but it would seem that the majority of SEOs just don’t see the value of applying traditional marketing techniques to the web – they just don’t “fit” into the SEO mindset.
What is really bizarre though is that while the optimisation industry doesn’t see the value in some less search engine focused marketing techniques, they will pay a veritable fortune for paid links. The likes of ReviewMe (http://www.reviewme.com) change up to $250 for a single “review” (which is SEO speak for a plain text link not so subtly hidden in a purpose written article). One text link. One! Not just that, but a single text link on a new page that has no PR (and will maybe only will ever receive minimal PR filtered through from other page links)!
For that $250 (around £150) there are so many different options you could aim for. While a lot won’t have any direct SEO benefit, we still need to consider traffic and branding benefits.
$250 would allow me to buy banner advertising on a niche site / forum / blog for a limited amount of time. Depending on the type of site and its subject area you could be looking at a decent amount of traffic, enquiries and exposure – certainly enough to justify the cost.
An alternative would be to spend the money on a directory listing on a site such as TheBestOf (http://www.thebestof.co.uk) – £10 per month for a year and you get a full page listing (written by your local contact), an audio advert where you can pitch your service, inclusion in a high traffic site and a direct (SEO friendly!) link back to your site. A link AND qualified traffic – that’s like SEO Christmas!
Online marketing professionals do focus on SEO a lot and that isn’t a bad thing – it just isn’t the only thing and you should be looking to spend your budget wisely and spread your marketing scope.
Franklin
Not two weeks ago I had a chat with someone (an SEO) about some online media buying and although the figures made an infinite amount of sense (6 figure monthly page views – prime location banner purchase for less than £90 per month!), he said, “but there is no SEO value from the banner link” (it was JavaScript)! Astonished, I spent the next hour arguing the case for buying the coverage, but it would seem that the majority of SEOs just don’t see the value of applying traditional marketing techniques to the web – they just don’t “fit” into the SEO mindset.
What is really bizarre though is that while the optimisation industry doesn’t see the value in some less search engine focused marketing techniques, they will pay a veritable fortune for paid links. The likes of ReviewMe (http://www.reviewme.com) change up to $250 for a single “review” (which is SEO speak for a plain text link not so subtly hidden in a purpose written article). One text link. One! Not just that, but a single text link on a new page that has no PR (and will maybe only will ever receive minimal PR filtered through from other page links)!
For that $250 (around £150) there are so many different options you could aim for. While a lot won’t have any direct SEO benefit, we still need to consider traffic and branding benefits.
$250 would allow me to buy banner advertising on a niche site / forum / blog for a limited amount of time. Depending on the type of site and its subject area you could be looking at a decent amount of traffic, enquiries and exposure – certainly enough to justify the cost.
An alternative would be to spend the money on a directory listing on a site such as TheBestOf (http://www.thebestof.co.uk) – £10 per month for a year and you get a full page listing (written by your local contact), an audio advert where you can pitch your service, inclusion in a high traffic site and a direct (SEO friendly!) link back to your site. A link AND qualified traffic – that’s like SEO Christmas!
Online marketing professionals do focus on SEO a lot and that isn’t a bad thing – it just isn’t the only thing and you should be looking to spend your budget wisely and spread your marketing scope.
Franklin
Sep
17
Features That Make Internet Marketing Effective and Powerful Marketing System
Filed Under Internet Marketing | Comments Off
Mandeep Sidhu asked:
Please let me tell you about the Internet marketing systems I use and find helpful. This information may be of some benefit to you, especially if your goal is to monetize your site or earn an income from your online marketing.
I have an Art/Education background but in the last couple of years I have been studying online marketing systems and using them.
Yes, studying them, since I have an art background I like to examine structures and beneath the surface of things in order to gain a clearer picture. I like to see the whole picture – the big picture. But what’s beneath the surface excites me the most: the structure holding everything in place, how they are designed, the methods and tools used to make these marketing systems work. For more details visit to www.podcastings-teleprompter.com .Keep in mind that I still feel a bit funny referring to myself as an Internet marketer. Last week my marketing efforts made me around a thousand dollars. I don’t know if that qualifies me as an Internet marketer or not – probably not. Most of the people with whom I associate and have contact, make that in a day. The really smart ones make that in an hour.
A thousand dollars in one hour?
How is that possible? Well, the marketing experts who earn the big d’s – usually have complex automated marketing systems set up and operating on the Internet. These systems start with their own products but quickly expand and build with large opt-in lists or ezines, 1000’s of affiliates, large JV networks, multi-sites, viral marketing, membership forums, brandable e-books, online marketing tools/resources and the list goes on…
No doubt you may have stumbled across some of these marketing systems on the Internet… one of the first I encountered was Internet Marketing Center run by the late Corey Rudl who died tragically in a car crash at the young age of 34. I made my first affiliate check through Corey’s system and it changed the way I looked at the Internet forever. And the check was only $5!
What helped me earn that $5 were not only my own efforts but more importantly the whole marketing system behind IMC. It took an ordinary webmaster and showed him how to market on the web. It showed me the way. More importantly, it also taught me that Internet marketing is a skill anyone can learn.
These marketing systems can be good places for the beginning marketer to learn those skills. There are many marketing systems quietly working the Internet. Some of the best (in my opinion) are Ken Evoy’s whole Site Sell system, Marlon Sanders Higher Response Marketing, John Reese’s Traffic Secrets, Bryan Winter’s Pushbutton Publishing, Jeff Mulligan’s CBmalls, and Nitro Marketing.
These Internet marketing systems are all different, yet they all have common elements or features that make them very effective and powerful marketing systems. A close examination of the different components or parts might give you a better understanding of what makes these Internet marketing systems work.
Here’s a list of the different parts of an effective Internet Marketing system:
* Founder or Helm: All these marketing systems have a strong leader or founder at the helm. A very vocal and forceful communicator or spokesperson is needed as a focal point. And like any company, it’s only as good as the person leading it. Because the Internet is still a very ’scary’ place for the average user – a friendly outgoing spokesperson is needed to break down those barriers (real or imaginary).
* Unique Product or Products: Most of the effective marketing systems have their own products to market. These can be digital information products, web building/hosting packages, or even self-contained marketing systems – or all of the above. Some popular products that come to mind would include Ken Evoy’s whole Site Sell and SiteBuildIt line, or Jeff Mulligan’s CBmalls promoting Clickbank.
* Databases or Lists: All these systems collect and keep large databases or opt-in permission contact lists of customers and potential customers. The real net value of any marketing system is in the quantity and more importantly the quality of its lists. All deliver a weekly or daily ezine or ezines to these lists. Consider these databases as the engines that empower any Internet marketing system.
* JV Networks: Most have large Joint Venture Networks or contacts that will kick-start any new product. Momentum and sales are created with these JV partners. An ideal JV partner is a well-respected online marketer with very responsive and very large opt-in lists. If databases are like engines, JV networks will fill those engines with the fuel they need.
* Affiliates: The best marketing systems use 1000’s of affiliates to promote and market their products. This is usually done in-house with their own affiliate program or onsite software set up. Some use third party affiliate programs like Clickbank, 1ShoppingCart, Commission Junction, Link Share, or Shareasale. This is your ignition.
* Autoresponder: One of the most effective marketing tools these systems use, autoresponder, is essential for delivering the sales. A series of follow-up e-mails will increase sales dramatically. Studies have shown that it takes 6 or 7 follow-ups before someone purchases your product. Consider the autoresponder as a fuel injection system.
* Tracking and Marketing Resources: All have extensive tracking and marketing resources, usually located online within a membership site. So too are marketing resources such as banners, links, coupons, graphics, SEO tactics, landing pages, lead capture pages, brandable reports, articles and e-books. Obviously, these are your toolkit.
* Viral Marketing: All great Internet marketing systems use viral marketing techniques. This can be as simple brandable reports, articles, software or e-books. Affiliates can embed their own IDs and pass these viral products along to their friends and visitors. These useful viral products then get passed around all over the web – creating links and funneling prospects back to your marketing system. Consider viral marketing your Turbo Charger.
* Online Forums: Many of the better Internet Marketing systems will have an online forum where members can network and interact and could offer workshops and tutorials. This is a vital community building tool that must not be overlooked or underestimated. It will greatly enhance the effectiveness of any marketing system, building a foundation and launch pad for any new products. Online forums are your gas stations.
* Cross Promotion: These marketing systems can become very complex: promoting programs within programs, cross-networking whole systems within systems, joint ventures within joint ventures. Marketing seminars, conventions and workshops are other lucrative features these systems use to market their products and to network with other marketers. This is your Hybrid fuel.
* Corporate Blogs: Most have company blogs or a network of members’ blogs. It’s important to realize the power of these relatively new mediums for getting the word out. RSS feeds are also used to syndicate your sales message and content. That would be your satellite radio.
* Affiliate Incentives: The better marketing systems have affiliate incentives and contests to motivate their sales force – from cruises to Ferraris.
* They Pay Their Affiliates On Time: This might seem trivial, except to the affiliate. The best Internet marketing systems build trusting relationships by paying their affiliates regularly and on time. They develop and harvest those trusting relationships with thousands or even millions of affiliates. This is your accelerator.
* Automation: Automation is the one key element that makes all of the above possible. These Internet marketing systems are automated to the highest degree possible. Without automation these large marketing networks could not function. Therefore, almost all the day-to-day operation of a marketing system is automated and can run smoothly without much work or maintenance. This is the grease that makes everything run.
* Internet: These marketing systems have taken full advantage of the World Wide Web and used it to their benefit. It permits global marketing with affiliates in every country around the world. This large multinational marketing force is made possible only with the creation of the Internet. Consider it the glue that connects the whole system. For more information logon to www.paylock-generator.com .The computer and the Internet make these whole automated marketing systems possible. Closely studied and dissected, these systems are complex, intricate creatures solidly embedded into the Internet and the lives of millions around the globe. Together it’s enabling lifestyles that offer mobility, freedom and enrichment never before seen this side of a Powerball win!
When you picture these complex marketing systems, don’t think of computers, databases, autoresponder, and wires. Rather, picture a sun-drenched tropical beach with a light breeze and a clear blue sky. Picture a person sitting to one side, checking daily sales stats on a cool sleek shinny laptop. Don’t forget to zoom in close and you will notice a slight smug smile. But don’t stop there, if you stare really hard and think about what you have just read, you will have a clear view of an Internet marketing system.
Fred
Please let me tell you about the Internet marketing systems I use and find helpful. This information may be of some benefit to you, especially if your goal is to monetize your site or earn an income from your online marketing.
I have an Art/Education background but in the last couple of years I have been studying online marketing systems and using them.
Yes, studying them, since I have an art background I like to examine structures and beneath the surface of things in order to gain a clearer picture. I like to see the whole picture – the big picture. But what’s beneath the surface excites me the most: the structure holding everything in place, how they are designed, the methods and tools used to make these marketing systems work. For more details visit to www.podcastings-teleprompter.com .Keep in mind that I still feel a bit funny referring to myself as an Internet marketer. Last week my marketing efforts made me around a thousand dollars. I don’t know if that qualifies me as an Internet marketer or not – probably not. Most of the people with whom I associate and have contact, make that in a day. The really smart ones make that in an hour.
A thousand dollars in one hour?
How is that possible? Well, the marketing experts who earn the big d’s – usually have complex automated marketing systems set up and operating on the Internet. These systems start with their own products but quickly expand and build with large opt-in lists or ezines, 1000’s of affiliates, large JV networks, multi-sites, viral marketing, membership forums, brandable e-books, online marketing tools/resources and the list goes on…
No doubt you may have stumbled across some of these marketing systems on the Internet… one of the first I encountered was Internet Marketing Center run by the late Corey Rudl who died tragically in a car crash at the young age of 34. I made my first affiliate check through Corey’s system and it changed the way I looked at the Internet forever. And the check was only $5!
What helped me earn that $5 were not only my own efforts but more importantly the whole marketing system behind IMC. It took an ordinary webmaster and showed him how to market on the web. It showed me the way. More importantly, it also taught me that Internet marketing is a skill anyone can learn.
These marketing systems can be good places for the beginning marketer to learn those skills. There are many marketing systems quietly working the Internet. Some of the best (in my opinion) are Ken Evoy’s whole Site Sell system, Marlon Sanders Higher Response Marketing, John Reese’s Traffic Secrets, Bryan Winter’s Pushbutton Publishing, Jeff Mulligan’s CBmalls, and Nitro Marketing.
These Internet marketing systems are all different, yet they all have common elements or features that make them very effective and powerful marketing systems. A close examination of the different components or parts might give you a better understanding of what makes these Internet marketing systems work.
Here’s a list of the different parts of an effective Internet Marketing system:
* Founder or Helm: All these marketing systems have a strong leader or founder at the helm. A very vocal and forceful communicator or spokesperson is needed as a focal point. And like any company, it’s only as good as the person leading it. Because the Internet is still a very ’scary’ place for the average user – a friendly outgoing spokesperson is needed to break down those barriers (real or imaginary).
* Unique Product or Products: Most of the effective marketing systems have their own products to market. These can be digital information products, web building/hosting packages, or even self-contained marketing systems – or all of the above. Some popular products that come to mind would include Ken Evoy’s whole Site Sell and SiteBuildIt line, or Jeff Mulligan’s CBmalls promoting Clickbank.
* Databases or Lists: All these systems collect and keep large databases or opt-in permission contact lists of customers and potential customers. The real net value of any marketing system is in the quantity and more importantly the quality of its lists. All deliver a weekly or daily ezine or ezines to these lists. Consider these databases as the engines that empower any Internet marketing system.
* JV Networks: Most have large Joint Venture Networks or contacts that will kick-start any new product. Momentum and sales are created with these JV partners. An ideal JV partner is a well-respected online marketer with very responsive and very large opt-in lists. If databases are like engines, JV networks will fill those engines with the fuel they need.
* Affiliates: The best marketing systems use 1000’s of affiliates to promote and market their products. This is usually done in-house with their own affiliate program or onsite software set up. Some use third party affiliate programs like Clickbank, 1ShoppingCart, Commission Junction, Link Share, or Shareasale. This is your ignition.
* Autoresponder: One of the most effective marketing tools these systems use, autoresponder, is essential for delivering the sales. A series of follow-up e-mails will increase sales dramatically. Studies have shown that it takes 6 or 7 follow-ups before someone purchases your product. Consider the autoresponder as a fuel injection system.
* Tracking and Marketing Resources: All have extensive tracking and marketing resources, usually located online within a membership site. So too are marketing resources such as banners, links, coupons, graphics, SEO tactics, landing pages, lead capture pages, brandable reports, articles and e-books. Obviously, these are your toolkit.
* Viral Marketing: All great Internet marketing systems use viral marketing techniques. This can be as simple brandable reports, articles, software or e-books. Affiliates can embed their own IDs and pass these viral products along to their friends and visitors. These useful viral products then get passed around all over the web – creating links and funneling prospects back to your marketing system. Consider viral marketing your Turbo Charger.
* Online Forums: Many of the better Internet Marketing systems will have an online forum where members can network and interact and could offer workshops and tutorials. This is a vital community building tool that must not be overlooked or underestimated. It will greatly enhance the effectiveness of any marketing system, building a foundation and launch pad for any new products. Online forums are your gas stations.
* Cross Promotion: These marketing systems can become very complex: promoting programs within programs, cross-networking whole systems within systems, joint ventures within joint ventures. Marketing seminars, conventions and workshops are other lucrative features these systems use to market their products and to network with other marketers. This is your Hybrid fuel.
* Corporate Blogs: Most have company blogs or a network of members’ blogs. It’s important to realize the power of these relatively new mediums for getting the word out. RSS feeds are also used to syndicate your sales message and content. That would be your satellite radio.
* Affiliate Incentives: The better marketing systems have affiliate incentives and contests to motivate their sales force – from cruises to Ferraris.
* They Pay Their Affiliates On Time: This might seem trivial, except to the affiliate. The best Internet marketing systems build trusting relationships by paying their affiliates regularly and on time. They develop and harvest those trusting relationships with thousands or even millions of affiliates. This is your accelerator.
* Automation: Automation is the one key element that makes all of the above possible. These Internet marketing systems are automated to the highest degree possible. Without automation these large marketing networks could not function. Therefore, almost all the day-to-day operation of a marketing system is automated and can run smoothly without much work or maintenance. This is the grease that makes everything run.
* Internet: These marketing systems have taken full advantage of the World Wide Web and used it to their benefit. It permits global marketing with affiliates in every country around the world. This large multinational marketing force is made possible only with the creation of the Internet. Consider it the glue that connects the whole system. For more information logon to www.paylock-generator.com .The computer and the Internet make these whole automated marketing systems possible. Closely studied and dissected, these systems are complex, intricate creatures solidly embedded into the Internet and the lives of millions around the globe. Together it’s enabling lifestyles that offer mobility, freedom and enrichment never before seen this side of a Powerball win!
When you picture these complex marketing systems, don’t think of computers, databases, autoresponder, and wires. Rather, picture a sun-drenched tropical beach with a light breeze and a clear blue sky. Picture a person sitting to one side, checking daily sales stats on a cool sleek shinny laptop. Don’t forget to zoom in close and you will notice a slight smug smile. But don’t stop there, if you stare really hard and think about what you have just read, you will have a clear view of an Internet marketing system.
Fred
Sep
16
What does a security marketing assistant do in a bank?
Filed Under Internet Marketing | Comments Off
goodtobealivetoday asked:
What does a Securities Marketing Assistant do when they work in a bank? What does this job even mean?!
What does a Securities Marketing Assistant do when they work in a bank? What does this job even mean?!
Thanks 
and what qualities are needed for it?
Estelle
Sep
16
Getting the Most From your Marketing Materials Department of Labor
Filed Under Internet Marketing | Comments Off
Wildfire Marketing Group asked:
Before you rush out to have 50,000 brochures printed and all of your company vehicles wrapped in vinyl, you need to take a minute to ensure that your marketing materials are going to deliver the results you are looking for. While achieving maximum results is probably something that you won’t be able to do without the help of an experienced marketing professional, there are several things that you can to improve your own results.
Have your marketing materials professionally designed. Even though you and your family and friends may love the new brochure that you designed in Microsoft Word, chances are that it is not going to be as effective as a brochure from a professional graphic designer . As a result your return on investment will be lower.
Have your printed marketing materials produced in full color. Full color printing has been shown to significantly increase response rates compared to any other combination of colors and can be surprisingly affordable for even the smallest of businesses. Another benefit is that it makes your company appear larger and more established while improving your credibility.
Include a call to action in all of your marketing materials. The most beautifully designed brochure will deliver poor results if it doesn’t clearly tell your prospect what they need to do. Do you want them to call you? To visit your web site? To send you something? Tell them exactly what you want and when you want it and your results will improve dramatically.
Include your URL on all of your marketing materials. From your business cards to your vehicles and everything in between, your URL needs to be easily accessible in order to open up another opportunity to expose your company to your prospects and clients.
Ensure that your company’s image stands out from your competitors. No matter how much you love your biggest competitor’s color scheme or style of advertising, copying it will not work for you. Small businesses often try to emulate other companies with the mindset of ” if it works for them it will work for me ” which is not true and will hurt your business in the long run.
Gordon
Before you rush out to have 50,000 brochures printed and all of your company vehicles wrapped in vinyl, you need to take a minute to ensure that your marketing materials are going to deliver the results you are looking for. While achieving maximum results is probably something that you won’t be able to do without the help of an experienced marketing professional, there are several things that you can to improve your own results.
Have your marketing materials professionally designed. Even though you and your family and friends may love the new brochure that you designed in Microsoft Word, chances are that it is not going to be as effective as a brochure from a professional graphic designer . As a result your return on investment will be lower.
Have your printed marketing materials produced in full color. Full color printing has been shown to significantly increase response rates compared to any other combination of colors and can be surprisingly affordable for even the smallest of businesses. Another benefit is that it makes your company appear larger and more established while improving your credibility.
Include a call to action in all of your marketing materials. The most beautifully designed brochure will deliver poor results if it doesn’t clearly tell your prospect what they need to do. Do you want them to call you? To visit your web site? To send you something? Tell them exactly what you want and when you want it and your results will improve dramatically.
Include your URL on all of your marketing materials. From your business cards to your vehicles and everything in between, your URL needs to be easily accessible in order to open up another opportunity to expose your company to your prospects and clients.
Ensure that your company’s image stands out from your competitors. No matter how much you love your biggest competitor’s color scheme or style of advertising, copying it will not work for you. Small businesses often try to emulate other companies with the mindset of ” if it works for them it will work for me ” which is not true and will hurt your business in the long run.
Gordon
Sep
16
Why You Need an Internet Marketing Coach and Mentor
Filed Under Internet Marketing | Comments Off
Colin Meunier asked:
Copyright (c) 2008 Colin Meunier
Internet marketing is an efficient and economical way to market your product. The reach of the Internet is too vast for any business to ignore. Simply put, Internet Marketing is a very good option as regards traditional marketing.
However, to take full advantage of Internet marketing, one has to know the ins and outs of Internet marketing. It may take you a lot of time to research and take risks in the Internet market business, in fact, some people may never succeed in Internet marketing ever.
Therefore, an Internet marketing coach and mentor is the best bet for anyone who is new to Internet marketing. A good Internet marketing coach will have a lot of experience and expertise in the Internet market, and your business can make good use of a mentor’s qualities.
Internet marketing coaches are a good way to ensure your Internet marketing success. A capable Internet marketing coach can give you a quick analysis of what is wrong and what is right with your sales plan just by looking at it. And if the coach has done Internet marketing themselves, they will be able to tell you what exactly is right with your marketing and more importantly, what is wrong.
Of course, you need to have a clear idea about what is the coach’s turnaround time when you have a problem in your Internet marketing. One way of doing this is by interacting some of the Internet coach’s current clients. You can also gauge the turnaround time by finding out the exact number of his clients, and whether it is possible for one person to cater to so many, even if they work 24/7.
Apart from this, you have to know how much time you have to spend with the coach, what would be your turnaround time, what kind of contact would you have with him, would it only email, via the telephone or meet them personally.
Therefore, one of the first things you should look into before deciding on a Internet marketing coach is his/her own standing in the Internet marketing business is your Internet marketing coach’s way of making money on the Internet. There are a lot many people on the Internet who wish to make money, and the ‘how’ is not exactly important for them. If you are not comfortable with their strategies now, they will become simply intolerable in some time.
You also have to look at the kind of system they promote. Some Internet marketing coaches use all kinds of media to promote their product, like email, eBook and even CDs and DVDs.
One other thing to look into is whether the Internet marketing coach is a full time coach, or are they pursuing this only as a part time business.
These and other aspects will ensure that you get a good enough Internet marketing coach. There are a number of internet marketing coaches who are available on the Internet itself. Do a research on them and if possible, contact them. Before you start searching for a internet marketing coach, be sure to set up an amount that you are ready to pay for their coaching.
Isaac
Copyright (c) 2008 Colin Meunier
Internet marketing is an efficient and economical way to market your product. The reach of the Internet is too vast for any business to ignore. Simply put, Internet Marketing is a very good option as regards traditional marketing.
However, to take full advantage of Internet marketing, one has to know the ins and outs of Internet marketing. It may take you a lot of time to research and take risks in the Internet market business, in fact, some people may never succeed in Internet marketing ever.
Therefore, an Internet marketing coach and mentor is the best bet for anyone who is new to Internet marketing. A good Internet marketing coach will have a lot of experience and expertise in the Internet market, and your business can make good use of a mentor’s qualities.
Internet marketing coaches are a good way to ensure your Internet marketing success. A capable Internet marketing coach can give you a quick analysis of what is wrong and what is right with your sales plan just by looking at it. And if the coach has done Internet marketing themselves, they will be able to tell you what exactly is right with your marketing and more importantly, what is wrong.
Of course, you need to have a clear idea about what is the coach’s turnaround time when you have a problem in your Internet marketing. One way of doing this is by interacting some of the Internet coach’s current clients. You can also gauge the turnaround time by finding out the exact number of his clients, and whether it is possible for one person to cater to so many, even if they work 24/7.
Apart from this, you have to know how much time you have to spend with the coach, what would be your turnaround time, what kind of contact would you have with him, would it only email, via the telephone or meet them personally.
Therefore, one of the first things you should look into before deciding on a Internet marketing coach is his/her own standing in the Internet marketing business is your Internet marketing coach’s way of making money on the Internet. There are a lot many people on the Internet who wish to make money, and the ‘how’ is not exactly important for them. If you are not comfortable with their strategies now, they will become simply intolerable in some time.
You also have to look at the kind of system they promote. Some Internet marketing coaches use all kinds of media to promote their product, like email, eBook and even CDs and DVDs.
One other thing to look into is whether the Internet marketing coach is a full time coach, or are they pursuing this only as a part time business.
These and other aspects will ensure that you get a good enough Internet marketing coach. There are a number of internet marketing coaches who are available on the Internet itself. Do a research on them and if possible, contact them. Before you start searching for a internet marketing coach, be sure to set up an amount that you are ready to pay for their coaching.
Isaac
Sep
8
Where can I find a great repository for marketing and business case studies?
Filed Under Internet Marketing | 2 Comments
Nosy Posey asked:
I’d love to “up my game” and learn about some new marketing strategies, especially around Relationship Marketing.
Hermine
I’d love to “up my game” and learn about some new marketing strategies, especially around Relationship Marketing.
Hermine